Builder Gel
At HONA, we believe in tailoring every service to your client’s unique needs. Our builder gel collection includes a range of HEMA-free, hypoallergenic formulas so you can create safe, strong, and stunning nails with confidence.
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TrueBuild – Our thickest, hardest-wearing formula. Perfect for clients with normal, healthy nails who are looking for a little structure.
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TrueFoundation – The flexible all-rounder. Ideal for heavier-handed clients who are prone to chipping and lifting.
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BuilderPot – Traditional potted builder gel with a slightly thinner viscosity. Great for those who prefer working from a pot.
Whether you're building strength, adding length or creating a prescriptive plan for natural nail health, there's a builder here to suit every client - and every tech.


True Foundation - Bonny


True Foundation - Dainty


True Foundation - Clear


TrueBuild Angel


TrueBuild Tender

True Foundation Trial Kit


True Foundation - Cwtch


TrueBuild Bubble


TrueBuild Bliss


TrueBuild Milkshake


True Foundation - Gloss


TrueBuild Clear


TrueBuild Barely There


True Foundation - Petal


True Foundation - Sugar


TrueBuild Whisper


TrueBuild Cotton


True Foundation - Anwen


True Foundation - Pearl


TrueBuild Ballerina


True Foundation - Sass


True Foundation - Dove


True Foundation - Cotton


Replacement Gel Bottle Brush


TrueBuild Truffle


TrueBuild Kiss


TrueBuild Cwtch


True Foundation - Plushie


True Foundation - Sweetie


True Foundation - Chic


Builder Pot - Milkshake


True Foundation - Doll


TrueBuild Pampas


Builder Pot - Angel


PureBuild Clearance


TrueBuild Gloss


True Foundation - Pudding


True Foundation - Lover

TrueBuild Trial Kit


True Foundation - Stone


Builder Pot - Tender


True Foundation - Rosy


True Foundation - Primrose


Builder Pot - Whisper


True Foundation - Peaches


True Foundation Collection

Builder Pot Full Collection

TrueBuild Full Collection
OUR MISSION
The HONA mission is to educate, inspire and improve the talents of the modern day nail technician as well as empower the nail community through uncompromising integrity, transparency and service.